BJP’s internet campaign-aimed @ youth!
Watch the photograph and just think a bit on it! When it come to election campaigns BJP’s are a bit advanced all time. 5 years back during the last Loksaba elections too BJP’s were great in campaigns lead by Late.Pramod Mahajan! But I think web campaign is first in India by any political parties & BJP’s are the pioneers in this.
Why web campaign is important?
1. It shows the importance of WEB as a media in India. No.of internet users rises every year in India @ a rate of 30 to 40%. To make use of this, a campaign through web is necessary for anyone including political parties to advertisers! This is also a sign of the huge potential thats gonna come (alreasy exists!) in web advertising industry in India.
2. FACT that countrys 50% + of population is youth! WEB is the widely used media of the youth & it ranges from SNS to BLOGS to various other social medias!
3.Inspired from Barack Obamas campaign strategy which lead to his successful win – Obama campaigned wildly among the youth using SMS-es, blogs, SN-s, webs etc.
There might be plenty of other reasons! Share your views on this & how about the UPA govts strategy? What strategy thy should follow to win hearts of Indian youth!?
About me! what to say...
January 12th, 2009 at 2:10 am
“Inspired from Barack Obamas campaign strategy which lead to his successful…”
Am sorry i dont agree with it, he didnt win just because of the internet campaign, but also due to many other reasons.
One main thing is the controversy (first black president) and popularity.
In our case what done by BJP is great, it will give momentum to gaining popularity for internet medium, which is already going on.
January 12th, 2009 at 3:13 am
i dont said anywer… obama won bcz of internet alone!!!!…
its true..tht..John Mckeen had nt used the web & mobile to the xtent of Obamas…& Obama was really succesful in delivering his messages & views direct to youth!
its obvious frm exit polls that majority of American youth voted for Obama!
ofcourse there are many …much more worth reasons for his win…but web one is not negligible…
January 12th, 2009 at 3:17 am
“but web one is not negligible…”
now that is true.
January 13th, 2009 at 6:36 am
hmm great find!!! Nice to see that there are BJPyians with some knowledge!
January 13th, 2009 at 8:34 pm
ahhh look who is the old man who wants to be the prime minister. He should in jail right now for all the communal violence he initiated.
January 14th, 2009 at 3:29 am
can u stop promoting them jojo .. lol …
I hope u dont mind to come out with a web featuring. Sonia and Rahul
February 11th, 2009 at 10:22 pm
good that he turned to blogging……….autobiograhy………blogging……….campaign thru internet advertising…………..time will tell whether his internet campaign is going to have the same fate of the ‘india shining campaign