Jojo’s World

Its a strange thing that I generate most ideas while travelling & that too while riding my bike. My mind is a restless kind & it doesn’t sits calm even a second. While driving my mind will be wandering around & its damn sure that am not concentrating on the road! Someother hidden force in me helps me driving! On a psychologists perspective its my “subconscious” who’s driving & its my “conscious” who’s wandering around thoughts! Hmmm..bored? leave it..lol

Today also I got another idea..a kinda business is there..didn’t checked its scalable or not..but still its worth writing here. I will explain it below.

Description:

Just think about a highly developed city like Bangalore or just imagine Cochi after 3 years. Already theres a lot number of theaters in Bangalore. The number of “Movie Fans” is very very big & thats the ideas market. The business is about starting a “Movie Club“. Anyone who’s interested can join this club for a fee of Rs.50 or Rs 100 per year (Just think on this how much possible?) This membership fee is the revenue model. In a big city like Bangalore, imagine there is about 10 Lakh movie fans. If you are able to convert 10% of this, thats 1 Lakh then see whats the turn over!! 1Lakh * Rs.100 = Rs. 1Crore a year! isn’t it good ??

What the members will get?

• Movie Club members will be informed about latest movie releases
• Members can book tickets for any movies in the City by just making a call to centralised movie club call centre
• They can collect the booked tickets from their nearest Movie Club outlet
• They can inform their movie tastes in Movie Club & when such a movie which matches their taste is released they will be informed via message or call.
• They can book in advance for an upcoming release (same as PREBOOKING)
• They will be informed about “NEVER MISS” & “MUST WATCH” type movies via SMS
• They can get latets alerts, pre-releases, reviews, previews etc etc via SMS, email etc.
• Door delivery facility of booked tickets available!

Plenty of ideas possible yet again-I got all these in these 5 minustes of writing!

Whats the market?

In a big city like bangalore majority will be professionals with a salary above 20K per month. They will be very busy with their jobs & they might not have that “time” to go into theaters, stand in the big que, suffer all those rushes! They might not catch up with latest movie releases, they might miss some great movies of their taste etc etc. For ppls who grab 2lakhs a year, Rs.100 per year for a comfortable leisure club (i mean abt Movie Club) will be more than fine!

How to market Movie Club or How to grab memberships ?

Its very simple! First you implement the system & get prepared to serve your members. Now print some attractive, catchy brochures , small notices & get some good talented marketing ppls. Sexy girls can do a great job in marketing such businesses. If everything ready…why wait? Just send your trained sexy girls with brochures & notices to all theaters in the city! You cant find a load of movies fans elsewhere! These sexy girls must go into theaters, find the right people, talk to them & convince them. Marketing ppl shud be well prepared to give SPOT MEMBERSHIPS! There are many other ways too to market this…you think on that.

Well thats the idea! Ideas are just worth saying & nothing else. What matters is who successfully implements an idea!!!